Category Archives: English

The End of Marketing as We Know It?

Posted on February 1, 2010 by thierry

Beside an enormous amount of media rants and raves, the recent launch of Apple’s tablet teaches us a lot of things about design, innovation and marketing in the era of the real-time Web. Don’t Ask What They Want, Ask Yourself … Continue reading →

Posted in As experimented, As seen, heard or read, English | Tagged , , , , , , , | 5 Comments

Is your Company Creating Zombies 2.0?

Posted on January 20, 2010 by thierry

As time goes by, I see more and more surveys and positive case studies about Enterprise 2.0 adoption. This is good, but not so much. Most of the time, use of technologies such as instant messaging or web conferencing is … Continue reading →

Posted in As seen, heard or read, English | Tagged , , , , , | 1 Comment

Adressing time issues in Enterprise 2.0 approaches

Posted on January 11, 2010 by thierry

Albeit time is a critical dimension in today’s every business, it is curiously absent from most discussion around Enterprise 2.0. Adoption time scale is an issue we will eventually empirically solve as more and more successful case studies are publicized. … Continue reading →

Posted in As seen, heard or read, English | Tagged , , , , | 7 Comments

Welcome to the Emotion Web

Posted on January 4, 2010 by thierry

The Web, the engine of our hyper-connected world, is now real time, whether on our personal part or in Enterprise, and, wish it or not, there is no way back. Jeremiah Owyang recently stated that the trend toward immediacy will … Continue reading →

Posted in As seen, heard or read, English | Tagged , , , , , | 4 Comments

Knowledge, From Productivity Source to Critical Component

Posted on December 9, 2009 by thierry

This post was cross-posted on ecollab carnival blog, as part of a collaborative thinking about the future of the training department. Productivity: The amount of output per unit of input (labor, equipment, and capital). Enterprise has for long understood, and … Continue reading →

Posted in As seen, heard or read, English | Tagged , , , , , | 3 Comments