Tag Archives: business design

Is Collaboration a Crock?

Let us face it; we, as humans, are selfish, individualists, and undoubtedly clinging to any privileges associated with power. Goodwill and sharing among peers follow Nielsen’s principle, and most of us wouldn’t even imagine acting differently unless obliged to. The … Continue reading

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Forget about Enterprise 2.0, think brands

Fostering collaboration means blurring boundaries. Internally, it involves letting knowledge flow across organizational silos, capitalizing on informal knowledge to reshape work according to more efficient and human-centric patterns. Externally, it assumes nurturing new relationships with customers to better help them … Continue reading

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Redefining Brands, the Social Way

Let us start with a little quiz: What is the most crucial aspect of your business / organization? Which aspect of your business / organization is hardly predictable, fast forward moving, unreliable, hyper-connected? The answer to both questions is: your … Continue reading

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Time to Move Beyond Outdated Models

While not being the post I recently announced about social business, service, brands and commoditization, this short post quite perfectly sets the stage… This inscription, painted on a truck parked nearby my office, reads “for coffee lovers… Sophistication of best … Continue reading

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Is Enterprise 2.0 About “Socializing Business Processes”? Let’s get serious

Business processes has recently became quite a buzzword among the Enterprise 2.0 community, notably since June’s Boston conference. It suddenly seems that the whole discourse has changed from a leadership-fueled point of view to a down-to-the-ground (and to the balanced … Continue reading

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