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Tag Archives: enterprise 20
There Is NO Social Customer
Whether we like it or not, everything seems to have gone ‘social’. Social media (which has for me only little to do with media), social business (on which I merely agree with Stowe Boyd’s definition), social platforms, social commerce… One … Continue reading
Posted in As seen, heard or read, English
Tagged business design, CRM, customers, enterprise 20, innovation, networks, SCRM, social business, social learning, social media
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Social Media: Thinking Over Words Meaning
Terminology, as language itself, always had a huge impact on our thinking. Considering the pervasive place social media has taken into our online lives, from mundane Facebook conversations to companies-wide collaborative platforms, including strategies as diverse as Youtube-based marketing campaigns, … Continue reading
Posted in As experimented, As seen, heard or read, English
Tagged culture, economy, enterprise 20, governance, networks, politics, social contract, social media
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Moving Beyond the Smoke Screen
“Social software enables people to rendezvous, connect or collaborate through computer-mediated communication and to form online communities.” This definition, taken from Wikipedia, and quoted by Andrew McAfee in his 2006 definition of Enterprise 2.0, summaries pretty well most present ‘social’ … Continue reading
Posted in As experimented, As seen, heard or read, English
Tagged behavior, business design, enterprise 20, governance, innovation, management, strategy
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Is Collaboration a Crock?
Let us face it; we, as humans, are selfish, individualists, and undoubtedly clinging to any privileges associated with power. Goodwill and sharing among peers follow Nielsen’s principle, and most of us wouldn’t even imagine acting differently unless obliged to. The … Continue reading
Posted in As experimented, As seen, heard or read, English
Tagged behavior, business design, complexity, customers, enterprise 20, governance, process, SCRM, strategy
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Forget about Enterprise 2.0, think brands
Fostering collaboration means blurring boundaries. Internally, it involves letting knowledge flow across organizational silos, capitalizing on informal knowledge to reshape work according to more efficient and human-centric patterns. Externally, it assumes nurturing new relationships with customers to better help them … Continue reading
Posted in As seen, heard or read, English
Tagged attractors, branding, business design, complexity, economy, enterprise 20, SCRM, strategy
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